This summertime promo ran in nine On The Run locations in Saskatchewan. The client wanted a compelling reason for customers to enter their store, rather than pay at the pump and leave. We had less than a week to put together creative and production for posters, ballot box displays, and ballot pads. The approach was to use familiar fonts and colours to the Saskatchewan Roughriders team for customers to immediately identify what the contest was promoting. The client had positive feedback about the results of the promo.